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Junior Achievement of Western Massachusetts, Inc.

 1500 Main Street, Suite 217, PO Box 15167
 Springfield, MA 01115
[P] (413) 747-7670
[F] (413) 747-7606
[email protected]
Jennifer Connolly
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 Printable Profile (Summary / Full)
EIN 04-2088304

LAST UPDATED: 04/20/2017
Organization DBA Junior Achievement of Western Massachusetts
JA of Western Massachusetts
Former Names Junior Achievement Bureau (1919)
Organization received a competitive grant from the Boston Foundation in the past five years No


Mission StatementMORE »

JA's mission is to empower young people to own their economic success through the delivery of JA's age-appropriate, hands-on curriculum for students in grades K-12. JA volunteers serve as role models and inspire youth to own their economic success.

Mission Statement

JA's mission is to empower young people to own their economic success through the delivery of JA's age-appropriate, hands-on curriculum for students in grades K-12. JA volunteers serve as role models and inspire youth to own their economic success.

FinancialsMORE »

Fiscal Year July 01, 2016 to June 30, 2017
Projected Income $389,000.00
Projected Expense $433,762.00

ProgramsMORE »

  • --
  • JA EnTEENpreneur Challenge
  • JA High School Heroes
  • JA Stock Investing Competition

Revenue vs. Expense ($000s)

Expense Breakdown 2016 (%)

Expense Breakdown 2015 (%)

Expense Breakdown 2014 (%)

For more details regarding the organization's financial information, select the financial tab and review available comments.


Mission Statement

JA's mission is to empower young people to own their economic success through the delivery of JA's age-appropriate, hands-on curriculum for students in grades K-12. JA volunteers serve as role models and inspire youth to own their economic success.

Background Statement

JA was founded in 1919 in Springfield, MA and for more than 98 years the organization has been dedicated to preparing youth to succeed in the changing economy. Today over 10 million young people worldwide participate in JA annually. In Western Massachusetts over 11,500 students grades K-12 participate in JA each year. JA programs help improve students' academically while providing them with problem-solving skills, decision-making skills, and the opportunity to engage in fun-filled, academically challenging, business-oriented activities. JA's curriculum focuses on seven key content areas: business, citizenship, economics, entrepreneurship, ethics/character, financial literacy, and career development. In addition to targeting on entrepreneurship, work-readiness and financial literacy skills, JA also fosters essential or "21st Century "skills, such as leadership, creative and analytical thinking, teamwork, communication and problem-solving. Statistics show that JA students are more likely to become entrepreneurs. In a recent JA alumni study, 20% of respondents said they own their businesses, as opposed to 7% of the comparison group and 10% of the general population. Junior Achievement instills confidence, an entrepreneurial spirit, and a competitive edge. According to a 2010 JA alumni impact report, 74% of JA alumni said they were confident they could start their own business, versus 41% of the comparison group. In addition, 92% of JA participants had confidence that they could successfully compete in a business environment, versus only 45% of non-JA participants.

Impact Statement

Top Accomplishments:

  • 98 years of service to the youth of Western Massachusetts.
  • Received one of five 2017 Difference Makers Awards from BusinessWest Magazine
  • Recipient of a FIVE STAR AWARD from JA USA for meeting/exceeding operational standards for compliance, student impact, operational efficiency, financial stability and sustainability.
  • Secured funding to maintain financial stability and to grow the cash reserves- reached a goal of 6 months reserves.
  • Starting first JA WM Summer Program- July 10-August 11, 2017 for 70-100 students entering grades 6-12- five days a week 9:00am-3:00pm

Top Goals:

  • Continue to increase the number of students served through moderate growth in key areas.
  • Become recognized by the business and education communities as the financial literacy and career education leader in Western Massachusetts.
  • Continue to increase revenue to support growing student numbers and re-establish an endowment to maintain a minimum of 6 months cash reserves.

Measurable Outcome Goals:

· 79% of the students who completed JA programs indicated that JA improved their problem-solving skills.

· 77% of students reported that participation in JA increased their critical thinking skills.

· 75% of the students indicated that JA helped them develop better teamwork skills.

· 81% of the students indicated JA helped them develop educational goals.

· 78% of the students who completed the program indicated that JA helped them develop career goals.

· 82% of the students felt JA made them more confident in their ability to compete in the workforce in the future

Needs Statement

Non-restricted operating funds: Need to secure $150,000 annually.

Program Funding: Need to secure $250,000 in program-directed funding to provide JA programs to youth grades K-12 inWestern Massachusetts.

Volunteers: Need to recruit, train and place 400 volunteers annually.

Management: Need Board Members who actively help to raise money and awareness of JA.

Marketing: Need media partner(s) to promote JA’s mission and raise awareness at no cost through in-kind donations.

CEO Statement

As a JA alumni, I am proud to have the honor of leading JA in its birthplace,Springfield,MA. I feel our organization is a leader in delivering high-quality, relevant educational programs founded on three pillars: financial literacy, entrepreneurship and workforce readiness. I feel that an investment in JA is an investment in the future. I know because people invested in JA when I was a younger and I feel many of the qualities I bring to my work stem from my JA experiencMore than 95 years ago, three Western Massachusetts leaders: Horace Moses from Strathmore Paper, Theodore Vail, of AT&T and Senator Murray Crane from Crane Paper came together to create Junior Achievement, an organization dedicated to youth development, entrepreneurship and financial literacy. As Mr.Vail noted, “teaching youth this country’s economic way of life and showing them the benefit of hard work will give them self-reliance and independence.” In 1919, JA had three full-time staff members, a $250,000 budget, 22 volunteers and served 50 youth. Today, JA of Western Massachusetts has three full-time staff, 2 part time staff, a budget of $555,000, over 400 volunteers and serves over 11,500 youth. JA succeeds through an innovative partnership between the business community, educators and volunteers, helping young people connect with relevant learning and the importance of staying in school. JA inspires students to develop competitive skills and confidence. Their success bolsters the local workforce and contributes to economic growth. Junior Achievement instills confidence, an entrepreneurial spirit, and a competitive edge.

Board Chair Statement

As Chair of the Junior Achievement of Western Massachusetts Board of Directors it is my responsibility to challenge the staff and other Board members to stretch their skills and knowledge to raise the funds and secure the volunteers necessary to provide JA programs to the youth in our area. Having experience JA as a student myself, I know that JA can have a huge impact on the lives of our youth. 

As a child, I had a thirst for money and was fortunate to experience early success in business. I had it in me, and my parents knew it, but I’m not sure they knew what to do with me. The answer was Junior Achievement.

Even though I was a girl, I liked the idea of getting nearly free materials and using saws, hammers, stain and varnish while experiencing invaluable life lessons on business, teamwork, planning, and the nuances of anticipating and averting the barriers to profitability. These lessons were so rooted in practicality and experience that I’m not sure any traditional classes could have ever taught me all that I learned through JA.

Did I have the desire and entrepreneurial aptitude to understand these concepts? Sure, but it takes great leaders to recognize and hone that talent through experiential learning. JA did this through its amazing programs and collective sponsorships, volunteers, boards and donations. .

Geographic Area Served

In a specific U.S. city, cities, state(s) and/or region.
In a specific U.S. city, cities, state(s) and/or region.
Serving Hampden, Hampshire, Franklin and Berkshire Counties in Massachusetts

Organization Categories

  1. Youth Development - Youth Development-Business
  2. Education - Elementary & Secondary Schools
  3. Employment - Employment Preparation & Procurement

Independent research has been conducted on this organization's theory of change or on the effectiveness of this organization's program(s)




Through age-appropriate curricula, Junior Achievement programs begin at the elementary school level, teaching children how they can impact the world around them as individuals, workers and consumers. Junior Achievement programs continue through the middle and high school grades, preparing students for future economic and workforce issues they'll face.
Budget  --
Category  --
Population Served --
Program Short-Term Success  --
Program Long-Term Success  Almost 11,000 students in Hampden, Franklin, Hampshire and Berkshire counties participated in JA programs in Western Massachusetts.
Program Success Monitored By  --
Examples of Program Success  --

JA EnTEENpreneur Challenge

The enTEENpreneur challenge is, essentially, a pitch contest similar in format to a well-known reality TV show about entrepreneurship. JAWM has various sponsoring organizations that provide members of the judging panel, and students have 2 minutes to convince the panel to invest in their company.

The enTEENpreneur challenge is meant as a platform to demonstrate what the JA classroom programs teach: innovation, business and entrepreneurship. The challenge is a more involved extension of the Be Entrepreneurial program, JA It's My Business and the JA Company Program, which takes the extra step of actually creating the business that the students have planned and pitched. It is a new addition to a series of progressively more in-depth educational opportunities meant to show middle and high school students what business and money are like in realistic situations similar to those beyond a classroom.

Additionally, even for students who have no interest in creating new business, being able to formulate concise, persuasive arguments is a valuable skill applicable to all facets of life.

Budget  $17,400.00
Category  Education, General/Other Education & Technology
Population Served Adolescents Only (13-19 years) General/Unspecified US
Program Short-Term Success 

Using a 5 point Likert scale, students and teachers were asked to rate the enTEENpreneur challenge as (1) unsatisfactory, (2) needs improvement, (3) good, (4) very good, or (5) excellent.

Student participants would rate The EnTEENpreneur Challenge a 4 (very good) for improving problem-solving skills.
Student participants would rate The EnTEENpreneur Challenge a 4 (very good) for improving teamworking skills.
The number of student participants would increase by 15-18%  in 2018. 
Program Long-Term Success 
The Challenge will increase student interest in entrepreneurial education and participation in the JA Company Program by 18% annually
The Challenge will become a successful fundraising and educational event for JA of Western Massachusetts, producing as net profit of $25,000-$35,000 annually
 65% of the students participating in the JA EnTEENpreneur Challenge will indicate that JA inspired them to become entrepreneurs later in life.
One student company will submit to participate in the JA USA National Student Business Competition annually. 
Program Success Monitored By 
Student responses are gained from post-event evaluation forms. Teacher and judges also complete evaluation forms. Students and teachers also provide anecdotal responses.
Student participants and student teams are tracked using Excel spreadsheets- numbers are compared annually
Student interest in entrepreneurship is also gauged by eagerness/interest in pursuing submission to JA USA National Business Competition- if the timing is right (seniors often have difficulty attending because the national competition is held in Washington DC in mid-June- after high school graduation) 
Examples of Program Success 
In the two of the past three years, JAWM EntEENpreneur Challenge teams have submitted business plans to compete in the JA USA National Student Business Plan Competition. A teamof 5 students, The SpringfieldCharms, was one of 15 teams from across the US to compete in 2015. 
The number of student teams competing in the JA EnTEENpreneur Challenge has grown each year from 7 teams in 2015 to 17 in 2016 to 23 in 2017. 
D. Gallagher from Chestnut South  School wrote,  GREAT event today! Thank you to the JA staff, volunteers, corporate sponsors and panel of judges.These are the times that can be life-changing for our students.Thank you very much."
T LaMondia, a teacher from Putnam Vocational wrote, "Thanks for another great event - to all involved!This is such a rewarding event for all students that participate.Athough they are so nervous to present - they get so much out of it and are so proud of themselves having done so.Thanks again to Jen and the team at JA, the sponsors, the judges, the teachers, the students and everyone involved with putting this on."

JA High School Heroes

The High School Heroes Program is designed for the students to deliver the five-week curriculum in one day, a JA in a Day experience. The high school students work in teams of two in each classroom. Before teaching their own JA elementary program, all High School Heroes will complete a JA high school program. 


After completing the high school JA program, the High School Heroes receive JA Volunteer training. On the day of the event at the elementary school the High School Heroes are supervised by a Junior Achievement staff member. The High School Heroes are at school for the entire day, having ample time to interact with the students within the program structure and outside of it. The High School Heroes Program is designed to engage more high school students in JA programs and provide them with the opportunity to:

§ Become involved in community service

§ Demonstrate leadership skills

§ Develop public speaking skills

§ Develop time management skills

§ Develop self-confidence

§ Serve as role models for younger students

Budget  $20,000.00
Category  Youth Development, General/Other Youth Leadership
Population Served K-12 (5-19 years) At-Risk Populations Minorities
Program Short-Term Success 

100% of the students indicated they would participate in JA High School Heroes again

§ 91% felt a sense of accomplishment and responsibility from participating

§ 91% felt they received a professional adult experience

§ 68% felt they gave something back to the community

§ 59% felt JA High School Heroes helped them learn organization skills

§ 59% felt their JA High School Heroes experience taught them to be able to handle the unexpected

§ 91% of the JA High School Heroes felt the elementary students looked up to them

Program Long-Term Success 
Served over 7000 elementary students since 2007.
Trained over 450 JA High School Heroes.
Taught over 325 JA programs.
85% of JA High School Heroes have gone on to graduate from high school. (compared to 56% of the student population) 
Program Success Monitored By  The program is evaluated by written evaluations from teachers and High School Heroes, providing quantitative and anecdotal data. 
Examples of Program Success 

The following results are based on written Elementary teachers and High School Heroes Evaluations:

§ 91% of the Elementary teachers felt JA was very effective in presenting economic and business principles

§ 98 % of the Elementary Teachers felt their students benefited from their JA in a Day program

§ 89% of the Elementary Teachers would participate in a JA High School Heroes JA in a Day event again

§ 91% of the Elementary teachers reported they were very to extremely satisfied with their JA experience.

§ 74% felt the JA program addressed teamwork skills

§ 91% felt JA positively impacted their students’ Language skills

§ 85% felt JA positively impacted their students’Readingskills

§ 85% felt JA positively impacted their students’ understanding of Civics

§ 90% felt JA positively impacted their students’ understanding of Economics

§ 100% of the teachers felt the High School Heroes worked well with their students

§ 100% of the teachers felt the High School Heroes were positive role models

JA Stock Investing Competition

The JA Stock Market Competition provides a unique educational experience for middle grade and high school students. Using Future Financiers, an online program which provides activities that introduce the students to the stock market and the offers online simulations to prepare the students for a live competition.  The students in teams of 5 compete to amass the highest net-worth by the end of the 60 day investment period, where each day was only one-minute long! Business and college volunteers serve as traders, using tablets to make electronic trades. Just like in a real trading day, the student teams have access to tips and news that impact the market and influence whether they should buy or sell.  Last year over 600 students competed in the live competition. The student teams are sponsored by local businesses. The students compete in the morning and in the evening the business leaders and colleges compete for fun.

Budget  $35,000.00
Category  Education, General/Other Elementary & Secondary Education
Population Served K-12 (5-19 years)
Program Short-Term Success 
93% of the students indicated that the program improved their knowledge of the stock market.
80% of the students indicated the program improved their math skills.
87% of the students indicated the program improved their problem-solving skills.
95% of the students indicated the program improved their teamwork skills. 
Program Long-Term Success  The program serves as an introduction to the stock market and investing. It also serves as an introduction to Junior Achievement programs in some instances. Since 2007 the program has grown from serving 77 students to over 600 last year. 
Program Success Monitored By  The program is evaluated by written evaluations from students and teachers that provide quantitative and anecdotal data.  Students also complete online pre and post tests.
Examples of Program Success 

The students had a great experience and really gained tremendous knowledge of Stock Market and the Financial Services Industry. A special thanks to JA and MassMutual for giving our students such a wonderful opportunity.  Four of our groups finished ranked 17th, 18th, 19th, and 20th out of over 60 teams with a portfolio return on investment of 14% to 17%.   In addition,  there were several college admission counselors that the students were able to get information from.”Paul Scovillle, teacher, The High School of Science & Technology

What a great time! We not only enjoyed ourselves but we learned a lot about the stock market while preparing for today.  Thank you for your support of our teamandfor supporting JA! You invested in us and we invested in the market! Mike & Harvey, Chicopee High School

Thank you so much for this opportunity to delve into a realistic representation of Wall Street! Our class has been looking forward to this event for a long time and we are excited to learn and excel through this experience. Team Bernie Madoffs Westfield High School

CEO/Executive Director/Board Comments

JA offers age-appropriate curriculum for youth from kindergarten through grade 12. JA programs are delivered by community, business, college and high school volunteers trained by professional JA staff. This format allows the students to make the connection between what they learn in school and real life because volunteers share their personal stories, successes and challenges with the students. For more than 98 years JA programs have been making a difference in young peoples' lives.


CEO/Executive Director Ms. Jennifer A Connolly
CEO Term Start Aug 2006
CEO Email [email protected]
CEO Experience
BS Education
Certificate in Volunteer Administration
Certificate in JA Leadership
MBA Elms College
Work experience: Overseeing operations of a non-profit organization focusing on financial literacy, work readiness and career development, with a budget of $400-$500,000 and a staff of 4
    • Fundraising: grant writing, annual campaign; donor recognition
    • Strategic planning
    • Board Development, communication, reporting
    • Marketing including social media
    • Community relations: media, press releases, presentations
    • Program development and evaluation
    • Staff development, HR,
    • Budget development
    • Recognition

 JAWM Development Director 2003-2006

JA of Maine Program Manager 1999-2003

  • Volunteer and teacher recruitment
  • Program registration
  • Program evaluation
  • Council Development and management
Co-CEO --
Co-CEO Term Start --
Co-CEO Email --
Co-CEO Experience --

Former CEOs and Terms

Name Start End
-- -- --

Senior Staff

Name Title Experience/Biography
-- -- --


Award Awarding Organization Year
Difference Maker Award BusinessWest Magazine 2017
Five Star Award JA USA 2016
Four Star Award JA USA 2015
4 STAR Award Operational Excellence JA USA 2014
Sowing The Seeds of Success Award MetLife Foundation 2014
Bronze Summit Award JA USA 2013
Governor's Citation in Recognition of 93 Years of Service to Youth The Commonwealth of Massachusetts 2012
Outstanding Large Non-Profit of the Year Affiliated Chambers of Commerce of Greater Springfield 2009
The Phoenix Award JA Worldwide 2008


Affiliation Year
Junior Achievement Worldwide 2004
Member of state association of nonprofits? No
Name of state association --

External Assessments and Accreditations

External Assessment or Accreditation Year
-- --


JAWM collaborates with 29 local school districts as well as the following community organizations: The Regional Employment Board of Hampden County, The New England Farm Workers Youth Program,  Rivereast School to Career,  The Springfield School Volunteers Program, The Westfield School Volunteer Program, The United Way of Pioneer Valley, RSVP of Pittsfield, Elms College, Springfield College, Western New England University, Worcester State University, Springfield Technical Community College, Holyoke Community College, Westfield State University, The Affiliated Chambers of Greater Springfield

CEO/Executive Director/Board Comments


Foundation Comments


Staff Information

Number of Full Time Staff 3
Number of Part Time Staff 2
Number of Volunteers 400
Number of Contract Staff 1
Staff Retention Rate % 100%

Staff Demographics

Ethnicity African American/Black: 0
Asian American/Pacific Islander: 0
Caucasian: 100
Hispanic/Latino: 0
Native American/American Indian: 0
Other: 0
Other (if specified): --
Gender Female: 100
Male: 0
Not Specified 0

Plans & Policies

Organization has Fundraising Plan? Yes
Organization has Strategic Plan? Yes
Years Strategic Plan Considers 3
Management Succession Plan Under Development
Business Continuity of Operations Plan No
Organization Policies And Procedures Yes
Nondiscrimination Policy Yes
Whistle Blower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes
State Charitable Solicitations Permit Yes
State Registration No

Risk Management Provisions


Reporting and Evaluations

Management Reports to Board? Yes
CEO Formal Evaluation and Frequency Yes Annually
Senior Management Formal Evaluation and Frequency Yes Annually
Non Management Formal Evaluation and Frequency Yes Annually


Board Chair Ms. Darlene Libiszewski
Board Chair Company Affiliation Westfield Bank
Board Chair Term July 2016 - June 2017
Board Co-Chair Mr. Michael Healy
Board Co-Chair Company Affiliation Webster Bank
Board Co-Chair Term July 2016 - June 2018

Board Members

Name Company Affiliations Status
Ms. Tracey Alves-Lear TD Bank Voting
Mychal Connolly Stinky Cakes Voting
Nicole Denette Savage Arms Voting
Mr. Phil Goncalves Country Bank Voting
Mr. Brendan Greeley RJ Greeley Voting
Mr. Michael Healy Webster Bank Voting
Mr. Darren James Northwestern Mutual Voting
Albert Kasper Savage Arms Voting
Ms. Darlene Libiszewski Westfield Bank Voting
Ms. Susan Majka Springfield Schools Voting
Paul Nycz The High School of Commerce- Springfield Voting
Dawn Quercia East Longmeadow High School NonVoting
Mr. Brian Risler Farmington Bank Voting
Sonja Shaw MassMutual Life Insurance Co. Voting
Lynn Starr Easthampton Savings Bank Voting
Kyle Sullivan John M Glover Insurance Voting
Donald Wesson Veritech, Inc. Voting
Mr. Thomas Wolcott United Bank Voting

Constituent Board Members

Name Company Affiliations Status
-- -- --

Youth Board Members

Name Company Affiliations Status
-- -- --

Advisory Board Members

Name Company Affiliations Status
-- -- --

Board Demographics

Ethnicity African American/Black: 17
Asian American/Pacific Islander: 0
Caucasian: 83
Hispanic/Latino: 0
Native American/American Indian: 0
Other: 0
Other (if specified): --
Gender Female: 39
Male: 61
Not Specified 0

Board Information

Board Term Lengths 3
Board Term Limits 5
Board Meeting Attendance % 55%
Written Board Selection Criteria Yes
Written Conflict Of Interest Policy Yes
Percentage of Monetary Contributions 100%
Percentage of In-Kind Contributions 75%
Constituency Includes Client Representation Yes

Standing Committees

  • Audit
  • Board Development / Board Orientation
  • Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
  • Executive
  • Program / Program Planning
  • Special Events (Golf Tournament, Walk / Run, Silent Auction, Dinner / Gala)
  • Volunteer

CEO/Executive Director/Board Comments

The Board of Directors is a working board which develops the strategic plan, oversees the mission of the organization and helps raise the funds necessary for the organization to fulfill its mission.

Foundation Comments



Revenue vs. Expense ($000s)

Expense Breakdown 2016 (%)

Expense Breakdown 2015 (%)

Expense Breakdown 2014 (%)

Prior Three Years Total Revenue and Expense Totals

Fiscal Year 2016 2015 2014
Total Revenue $830,954 $365,143 $318,815
Total Expenses $310,441 $342,644 $314,193

Prior Three Years Revenue Sources

Fiscal Year 2016 2015 2014
Foundation and
Corporation Contributions
-- -- --
Government Contributions $0 $0 $0
    Federal -- -- --
    State -- -- --
    Local -- -- --
    Unspecified -- -- --
Individual Contributions $744,752 $275,657 $265,561
Indirect Public Support -- -- --
Earned Revenue -- -- --
Investment Income, Net of Losses $501 $153 $2,074
Membership Dues -- -- --
Special Events $85,701 $89,333 $51,180
Revenue In-Kind -- -- --
Other -- -- --

Prior Three Years Expense Allocations

Fiscal Year 2016 2015 2014
Program Expense $208,061 $232,743 $217,575
Administration Expense $27,490 $31,717 $35,626
Fundraising Expense $74,890 $78,184 $60,992
Payments to Affiliates -- -- --
Total Revenue/Total Expenses 2.68 1.07 1.01
Program Expense/Total Expenses 67% 68% 69%
Fundraising Expense/Contributed Revenue 9% 21% 19%

Prior Three Years Assets and Liabilities

Fiscal Year 2016 2015 2014
Total Assets $719,772 $185,131 $158,895
Current Assets $718,889 $182,918 $154,617
Long-Term Liabilities $0 $0 $4,973
Current Liabilities $31,509 $17,381 $8,671
Total Net Assets $688,263 $167,750 $145,251

Prior Three Years Top Three Funding Sources

Fiscal Year 2016 2015 2014
1st (Source and Amount) -- --
-- --
-- --
2nd (Source and Amount) -- --
-- --
-- --
3rd (Source and Amount) -- --
-- --
-- --

Financial Planning

Endowment Value $100,000.00
Spending Policy N/A
Percentage(If selected) --
Credit Line No
Reserve Fund Yes
How many months does reserve cover? 6.00

Capital Campaign

Are you currently in a Capital Campaign? No
Capital Campaign Purpose --
Campaign Goal --
Capital Campaign Dates -
Capital Campaign Raised-to-Date Amount --
Capital Campaign Anticipated in Next 5 Years? No

Short Term Solvency

Fiscal Year 2016 2015 2014
Current Ratio: Current Assets/Current Liabilities 22.82 10.52 17.83

Long Term Solvency

Fiscal Year 2016 2015 2014
Long-term Liabilities/Total Assets 0% 0% 3%

CEO/Executive Director/Board Comments

Junior Achievement of Western Massachusetts has seen a positive year end balance for the past three years. In June 2015, JAWM received a one-time anonymous donation of $500,000 to fund a summer program for 70 Springfield youth 6th-12th grade for three years.  In order to bringthe summer program to fruition, JAWM hired two additional full timestaff people- a Development Director to assist in fundraising and a Program Manager to create and oversee the summer progream in addition to the school year programs,  This additional staff was  a change from the constant reduction in staff in previous years. The changes came with a reduction in staff, reduction in students served and other cost cutting measures in combination with new sources of funding including expanded grants and a new special event, which the organization determined would have the greatest potential for profitability based on a benefit analysis of each current Special Event and two possible new event choices. JAWM has created an ad hoc committee- Major Gifts that is currently researching potential high-wealth donors in the area and developing a strategy to contact them and engage them in the organization.

Foundation Comments

Financial summary data in the charts and graphs above is per the organization's IRS Form 990. Contributions from foundations and corporations are listed under individuals when the breakout was not available.



The Impact tab is a section on the Giving Common added in October 2013; as such the majority of nonprofits have not yet had the chance to complete this voluntary section. The purpose of the Impact section is to ask five deceptively simple questions that require reflection and promote communication about what really matters – results. The goal is to encourage strategic thinking about how a nonprofit will achieve its goals. The following Impact questions are being completed by nonprofits slowly, thoughtfully and at the right time for their respective organizations to ensure the most accurate information possible.

1. What is your organization aiming to accomplish?


1) Grow # of children reached by 3% annually and the number of programs completed by 4%

· Drive greater percentage of Middle School grades

i. Split of 40%/20%/40% for Elem/Middle/High School students served

ii. Focus on Minimum 50% lower income schools with target of 60%.

iii. Grow greater Springfield districts by 5%

2) Recruit, develop and maintain a strong, engaged and connected board

a. Develop board members that can operate in key spheres of influence

1. Develop 20-30 people in new board with clear plan

2. Fundraising

3. Volunteer Recruitment

4. Event Management and Attendance

5. Community Engagement

6. Strategic Growth

ii. Goal of 20% of board members in the C-Suite

3) Develop strong, sustainable fundraising strategy to meet strategic objectives and ensure long term viability

a. Develop stronger partnerships

i. Grow individual and corporate donors by 10% annually

1. Create a local appeal at the city/town level to find partnerships and give them exposure utilizing a micro-marketing mindset.

2. Leverage our assets including the Stock Market Challenge concept to raise more money through licensing, paid training, partnerships at the national level (Bloomberg) and with local business schools.

ii. $100,000 annually in pledges

b. Focus on smaller number of highly profitable events

4) Grow brand awareness and increase brand equity to drive growth in programs, volunteers and sponsors

a. Develop partnership Strategy

b. Develop PR and Marketing Strategy that is aligned with JA USA Brand

2. What are your strategies for making this happen?

Expanding partnerships with local school districts to deliver JA programs in local schools.

Expanding partnerships with local post-secondary institutions- with students serving as JA classroom volunteers and mentors for school-age youth; while highlighting the post-secondary educational opportunities in the areas served.

Expanding corporate partnerships to secure financial support for JA programs, recruit employees as JA classroom volunteers, Committee members and Board Members; while highlighting the employment opportunities in the local area.

Expand collaborative efforts with other area non-profits to expand programs and secure funding; building on the success and strengths of the different organizations in order to deliver more comprehensive, cohesive programming to constituents.

3. What are your organization’s capabilities for doing this?

Strong, effective proven programs developed by national education leaders, through JA USA.

98 years of experience serving the youth of Western Massachusetts, providing financial literacy, entrepreneurship and career/workforce readiness education

Hard-working, dedicated professional staff.

Proven measureable outcomes tracked locally since 2003-04 and verified by an outside agency.

Nation-wide longitudinal studies of program impact conducted by JA USA

Strong, dedicated and passionate Board of Directors from corporations and educational institutions throughout the area.

4. How will your organization know if you are making progress?

 JA will administer Student Pre and Post Tests. Each JA program provides a pre and post-tests format for teachers to utilize in the classroom to identify quantifiable outcomes. The tests are designed to evaluate the students' knowledge of economically relevant topics including many mathematical operations such as percentages, operations and calculations, prior to the JA lessons and then utilizing the same test, evaluate the knowledge gained at the conclusion of the program.

All JA teachers, high school students and JA volunteers are asked to complete an Evaluation form in order to provide quantifiable data relevant to the impact (perceived or actual) on the State's frameworks and the MCAS, citing particular areas including: Language, Reading and Literature, Mathematics, and Social Studies. In addition teachers are asked to identify skills and attitudes addressed by JA including: Problem-solving, Teamwork, Decision making, and Career Exploration.

The results of the evaluation forms are then analyzed by graduate students at Worcester State University under the guidance of Dr. Elizabeth Wark who worked with JA of Western Massachusetts as a professor at Springfield College for 17 years. Dr. Wark has continued the statistical analysis project with JA at Worcester State for the past six years, because it provides valuable information to our organization and a great learning experience for her students.

84% of the teachers felt JA positively impacted students’ problem-solving skills.

89% of the teachers felt JA positively impacted students’ decision-making skills.

92% of the teachers felt JA positively impacted students’ teamwork skills.

80% of the teachers felt JA positively impacted students’ Language skills.

92% of JA alumni indicate they have the confidence that they can compete successfully in a business environment.

88% of JA alumni say JA helped them hone their decision-making skills.

85 % of JA alumni indicate that they have strengthened their interpersonal communication skills through Junior Achievement.

80% of Junior Achievement students agree that participation in our programs reinforces the value of an education and the importance of staying in school.

84% of JA alumni indicate their participation helped them bridge the gap between what they learned in school and how it can be applied in the real world.

5. What have and haven’t you accomplished so far?

Junior Achievement is uniquely positioned to lead a discussion about workforce readiness.

JA understands the needs of students—we talk to them every day! And we understand business owners’ needs because they are our partners in delivering financial literacy, entrepreneurship, and work-readiness programs to over 11,500 K-12 students in Western Massachusetts annually. Junior Achievement is ready to play a part in a solution that makes a positive impact on the next generation of students entering the workforce through its interactive curriculum which engages and excites students, leading to stronger critical thinking and decision-making skills and more confidence.

Long-term Goals:

· Transform JA to be recognized by key stakeholders as a leader in relevant 21st century learning.

· Design, develop, and deploy a comprehensive content and implementation approach that meets the needs of 21st century learners and expands JA’s impact on students

· Create multiple volunteer engagement opportunities that complement and enhance the traditional JA volunteer role.

· Generate financial and volunteer (program, board, fund raising, special event, etc.) resources which build, support, and sustain the transformed organization.


Near-term Progress:

· JAWM Increased students served by 3% in 2017-18

· JAWM increased student contact hours by 10% in 2017-2018

· JA Volunteers can engage via one-day in-school events, after-school programs, once-a-week traditional JA programs, special events such as the EnTEENpreneur Challenge, or with the blended format of the new JA Company Programs that offers the opportunity to engage the students in-person and via the Internet.

Continue to utilize JA Blended programs in Western MA- JA Global Marketplace in the 6th grade; It's My Future - 7th grade; JA It'sMy Business- 8th grade; JA Personal Finance- 11th grade; and JA Company Program