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EChO - Eradicate Childhood Obesity Foundation, Inc.

 1770 Massachusetts Avenue, #118
 Cambridge, MA 02138
[P] (917) 488-5202
[F] --
http://echoforgood.org/
[email protected]
Laurent Adamowicz
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INCORPORATED: 2015
 Printable Profile (Summary / Full)
EIN 47-3827624

LAST UPDATED: 01/09/2019
Organization DBA EChO - Eradicate Childhood Obesity Foundation
Former Names --
Organization received a competitive grant from the Boston Foundation in the past five years No

Summary

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Mission StatementMORE »

EChO—Eradicate Childhood Obesity Foundation, Inc. is a 501(c)(3) public charity dedicated to ending childhood obesity in the United States. Added sugar is the root cause of the growing obesity epidemic in the United States. Consequently, seeing that efforts in practice have not reversed this growing trend, our approach is to combat obesity by creating innovative projects that cultivate awareness of the importance of nutrition and highlight the dangers of added sugars. In compliance with our mission, we serve the community of Boston, as here we have higher-than-national rates of obesity. We aim to empower children and families of vulnerable populations by bridging knowledge gaps about nutrition and helping to reduce the negative lifelong health outcomes that arise from obesity including diabetes, cardiovascular disease, and certain types of cancer.

Mission Statement

EChO—Eradicate Childhood Obesity Foundation, Inc. is a 501(c)(3) public charity dedicated to ending childhood obesity in the United States. Added sugar is the root cause of the growing obesity epidemic in the United States. Consequently, seeing that efforts in practice have not reversed this growing trend, our approach is to combat obesity by creating innovative projects that cultivate awareness of the importance of nutrition and highlight the dangers of added sugars. In compliance with our mission, we serve the community of Boston, as here we have higher-than-national rates of obesity. We aim to empower children and families of vulnerable populations by bridging knowledge gaps about nutrition and helping to reduce the negative lifelong health outcomes that arise from obesity including diabetes, cardiovascular disease, and certain types of cancer.


FinancialsMORE »

Fiscal Year Jan 01, 2017 to Dec 31, 2017
Projected Income $110,000.00
Projected Expense $110,000.00

ProgramsMORE »

  • A Sweet Fairy Tale
  • SugAR Poke: the first augmented reality app for public health

Revenue vs. Expense ($000s)

Expense Breakdown (%)

No data available

Expense Breakdown (%)

No data available

Expense Breakdown (%)

No data available

For more details regarding the organization's financial information, select the financial tab and review available comments.


Overview

Mission Statement

EChO—Eradicate Childhood Obesity Foundation, Inc. is a 501(c)(3) public charity dedicated to ending childhood obesity in the United States. Added sugar is the root cause of the growing obesity epidemic in the United States. Consequently, seeing that efforts in practice have not reversed this growing trend, our approach is to combat obesity by creating innovative projects that cultivate awareness of the importance of nutrition and highlight the dangers of added sugars. In compliance with our mission, we serve the community of Boston, as here we have higher-than-national rates of obesity. We aim to empower children and families of vulnerable populations by bridging knowledge gaps about nutrition and helping to reduce the negative lifelong health outcomes that arise from obesity including diabetes, cardiovascular disease, and certain types of cancer.


Background Statement

EChO - Eradicate Childhood Obesity Foundation, Inc. is a 501(c)(3) public charity that promotes healthy living by combining evidence-based research and nutrition education. We are based in Cambridge, MA, and are composed of a board of individuals from various disciplines. Some of our board members include Steven Heymsfield, a professor at Pennington Biomedical Research Center, as well as Eric Rimm, a professor of Epidemiology and Nutrition at Harvard School of Public Health and Harvard Medical School, and other members, all of whom are passionate about raising children's nutritional awareness and education. Several directors of EChO Foundation have been involved with health policy development. Board members include Dr. Eric B. Rimm, who served on the 2010 USDA Dietary Guidelines Commission, Dr. Steven Heymsfield, former Director of Pennington Biomedical Research Center, the late Dr. George Blackburn, Raymond Jetson, Kathy McManus, and the President and founder of EChO, Laurent Adamowicz.

Principal Investigators for EChO’s studies include Rania Mekary, MSc, PhD, of the Harvard School of Public Health, and Christina A. Roberto, Ph.D, head of the P.E.A.C.H. lab at University of Pennsylvania’s Medical School.


Impact Statement

EChO has partnered with composer Nick Davies, librettist Kevin Hong and Cambridge-based Eureka Ensemble to create an educational musical initiative on nutrition and added sugar for families in the Boston/Cambridge, MA area. The first performance will be in October 2018 in Dorchester, MA at the Codman Square Health Center. EChO has also created a free augmented reality app, SugAR Poke, to provide consumers with reliable, transparent information on how much added sugar is in the processed foods they consume. EChO partnered with Pandora Reality, a software development firm based in New York, to create SugAR Poke. The product uses augmented reality technology to show users in real-time how much added sugar is in the product, in an effort to empower children and their families to choose healthier foods. As the consumer scans the front label of a product using SugAR Poke, a label appears, revealing the amount of added sugar in the food. The bi-color coding used by SugAR Poke is simple: a GREEN label equals zero added sugar in the product; and a BLACK label indicates there is added sugar, and how much. The amount of sugar is labeled in teaspoons, which is easy for consumers to visualize and understand. Moreover, the label represents the amount of added sugar for the entire bottle, as serving sizes can often be deceiving to the consumer. EChO plans to develop SugAR Poke further by increasing accuracy of the app, adding gamification features to make the app more appealing to children, and expanding the app database to cover all process foods in the United States. EChO has also created the first Added Sugar Repository to serve as a public reference for all the various names of added sugar. This list extends beyond the FDA's information by including specific food product examples for each added sugar. In August 2018, EChO launched its "Stop Added Sugars" campaign and aims to bring educational materials and a live performance of "A Sweet Fairy Tale" to all K-12 schools of Massachusetts.


Needs Statement

The current priority for EChO is to continue development our augmented reality app, SugAR Poke, and our educational musical, "A Sweet Fairy Tale." More specifically, financial support is needed to commission, advertise, perform, and evaluate the impact of "A Sweet Fairy Tale". We have commissioned composer Nick Davies to create a groundbreaking musical to introduce listeners which utilizes theatrical styles and an educational narrative format to represent nutritional principles with specific instruments and musical motives to raise awareness of dangers of added sugars. Additionally, donations are needed in order for developers to scale up the SugAR Poke database coverage for over 100,000 SKUs. Developers will also improve SugAR Poke's augmented reality technology system to improve image recognition speed and product identification accuracy. We will also analyze how many SugAR Poke users there are. Users can complete surveys to gain information on app usage and food purchasing behaviors. To encourage peer review of the SugAR Poke app, the organization will publish collected data, feedback, download rates, and other pertinent information in nutrition, technology, or other professional journals.


CEO Statement

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Board Chair Statement

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Geographic Area Served

City of Boston- North Dorchester
City of Boston- South Dorchester
STATEWIDE
GREATER BOSTON REGION, MA

EChO'S audience is children and their families, particularly from lower income backgrounds and/or minority populations. Initiatives focus on local communities in the Greater Boston Area. Data show an estimated 104,000 children living in the Boston region. According to the Boston Public Health Commission, 39.8% of Boston children age 11-17 are overweight or obese compared to only 28.5% of Massachusetts children and 29.9% of children nationwide.

Organization Categories

  1. Education - Research Institutes & Public Policy Analysis
  2. Health Care - Public Health
  3. Science & Technology - Research Institutes and/or Public Policy Analysis

Independent research has been conducted on this organization's theory of change or on the effectiveness of this organization's program(s)

No

Programs

A Sweet Fairy Tale

“A Sweet Fairy Tale” is a groundbreaking musical initiative designed to illustrate the benefits of healthy nutrition to children. This novel project is inspired by Sergei Prokofiev’s “Peter and the Wolf,” and will consist of a commissioned musical composition that will represent different nutritional principles with specific instruments and musical motifs.

Through this performance, we will teach children about the dangers of added sugar in foods, and inspire them to make more nutrition-conscious food choices. To accomplish our goal of delivering the nutrition education through yet an unseen musical performance, our project will incorporate active learning strategies to enthrall and entertain the children. Live-performed music and narration will facilitate a more in-depth engagement and learning, and participation of the families in this musical narrative will ensure lasting effects in children’s daily lives and communities.

The production of “A Sweet Fairy Tale” has emerged through the partnership between EChO Foundation and Eureka Ensemble, an organization that uses classical music as a platform for social action and community engagement. We will also be collaborating with Daily Table, a nonprofit that offers affordable food options to the community, and with the Codman Square Health Center, a center that is committed to affordable, quality, primary, and preventive care in one of Boston’s most vulnerable communities. It is at this health center where our initial performance will take place and, therefore, directly impact the 22,000 patients served by the center. For our initial performance, we specifically choose this health center, located in the neighborhood of Boston that nests a large low-income community, because access to music and other arts is often limited in areas as such, and because low-income communities often suffer from conditions related to poor nutrition, such as obesity.

The inaugural performance of “A Sweet Fairy Tale” will target children and families in the Boston neighborhood of Dorchester, where income per capita averages $18,226 and the median household income is $30,419. Our project will benefit this underserved population, which tragically suffers from higher rates of obesity due to limited access to healthy food options and nutrition education.

The Daily Table, a not-for-profit retail group with stores in Dorchester and Roxbury, joins us in our quest to educate children on the value of nutrition. At the Daily Table, meals are priced at low rates to compete with fast food options, allowing families to eat healthier within their means. The Daily Table will provide coupons to “A Sweet Fairy Tale” attendees. To measure the impact of “A Sweet Fairy Tale,” we will use the coupons to analyze the attendees’ purchases and identify changes in food purchases. The Daily Table is only a five minute walk from the Codman Square Health Center.

Serving over 22,000 patients each year, the Codman Health Center will host the inaugural performance of “A Sweet Fairy Tale” on October 13th, 2018. By collaborating with the Codman Square Health Center and Daily Table, “A Sweet Fairy Tale” can give listeners not only the motivation to change their eating behaviors through an interactive presentation on nutrition education, but also tangible solutions to securing affordable healthy food options.
Budget  $86,000.00
Category  Food, Agriculture & Nutrition, General/Other Nutrition
Population Served Children and Youth (0 - 19 years) Adults People/Families of People with Health Conditions
Program Short-Term Success 

In the United States today,  of all children suffer from obesity. This generation of children is predicted to have a lower life expectancy than their parents. In Boston, according to 2013 Boston Public Health Commission (BPHC) report, disproportionately more Latino and Black residents are poor, live in racially segregated neighborhoods, and suffer from the highest rates of obesity. Residents living in racially segregated neighborhoods generally have difficulty accessing supermarkets and affording healthier food options, while simultaneously they ”have easier access to cheap, unhealthy foods from an abundance of fast-food outlets and convenience stores" (BPHC, 2013).

Moreover, The American Community Survey of 2012-2016 showed that 21% of Boston residents live in poverty. Dorchester, being the largest and most multicultural neighborhoods of Boston, and one that is not gentrified, is home to a large low-income community. We serve communities of low-income minorities because they are the most affected by conditions related to poor nutrition, such as obesity, and therefore, we chose to hold our inaugural performance of “A Sweet Fairy Tale” in Dorchester. 

The initial performance of “A Sweet Fairy Tale” will target children and families in the Boston neighborhood of Dorchester, where income per capita averages $18,226 and the median household income is $30,419. Our project will benefit this underserved population, which tragically suffers from much higher rates of obesity due to a lack of access to adequate nutrition education and healthy food options. Consequently, bringing and incorporating stakeholders together in this project is the key ingredient for the success and lasting impact of our project.

Daily Table is a not-for-profit retail group that offers a variety of tasty, healthy, convenient and affordable foods sourced from growers, supermarkets, manufacturers, and other suppliers who donate their excess healthy food, or who provide them with special buying opportunities. Meals are priced to compete with fast food options, making it easier for families to eat healthier within their means. The Daily Table store in Dorchester is within 5-minute walking distance of Codman Square Health Center, which serves over 109,000 patients each year and where the inaugural performance of “A Sweet Fairy Tale” will take place on October 13th, 2018. The key audience for the inaugural performance are families that live in the areas immediately surrounding the Codman Square in Dorchester.

Program Long-Term Success 

By collaborating with the Codman Square Health Center and Daily Table, “A Sweet Fairy Tale” can give listeners not only the motivation to change their eating behaviors by making nutritional education interactive, but also tangible solutions to where and how to secure affordable healthy food options.

Furthermore, “A Sweet Fairy Tale," as well as other EChO—Eradicate Childhood Obesity Foundation, Inc. projects emphasize nutrition education and help reduce the negative health outcomes that arise from obesity. The uniqueness of “A Sweet Fairy Tale” is embodied in the creative approach to nutrition education as we combine an educational narrative with classical music, and also in the entrustment of the local resources engaged in this project.

Program Success Monitored By 

During our inaugural performance, as well as during our prospective sequential performances, we will collect qualitative data by conducting interviews with the audienceboth young and old. Our intention is to see not just whether the audience enjoyed the performance, but also whether the audience de-coded the important messages, which are:

1. Excess added sugar is an addictive substance that can cause disruptions in behavior and health;

2. Food from nature, such as fruits and vegetables are healthy .

In addition to the interviews, we will collect quantitative data during the inaugural and prospective sequential performances through surveys to assess the baseline nutritional knowledge, as well as, subsequently, the information the audience has learned and whether the members of the audience are planning to make changes in their diet.

Separately, we will also conduct interviews with prospective actors in “A Sweet Fairy Tale.” We will have a pre-assessment interview before we begin rehearsals and a follow-up interview after the inaugural performance to gain insight on what acting members learned through participation in this project.

Finally, to multiply the desired outcome to positively influence the audience to make healthier food choices, we plan to create a video recording/animation of the performance to reach wider audiences. We will be contacting schools in Boston, MA area first and invite them to host a screening of “A Sweet Fairy Tale” in their classrooms. Questionnaires (pre and post assessment forms) supplementary to the video will be included and mandatory for students to fill out accordinglybefore and after the screening of “A Sweet Fairy Tale.” We will collect this additional quantitative data for analysis.


Examples of Program Success  The program has not been implemented yet, but there will be a preview of "A Sweet Fairy Tale" in the fall of 2018. 

SugAR Poke: the first augmented reality app for public health

EChO aims to reduce consumption of added sugar in processed foods with its free augmented reality app, SugAR Poke. The app promotes the consumption of food with no or low added sugar and provides nutrition education to combat childhood obesity. The program is novel in several ways: 1. SugAR Poke is the first AR app designed specifically for improving public health by directly aiding children and adults in accessing healthy foods. 2. The units used in SugAR Poke are teaspoons of added sugar rather than grams. Grams are confusing to many consumers and teaspoons are easier to visualize.  3. The bi-color coding used by SugAR Poke is simple: a GREEN label equals zero added sugar in a product and a BLACK label indicates there is added sugar, and how much. 4. The number of teaspoons indicated is for the entire food package or bottle, not for a single serving size, which can be misleading for consumers.
Budget  --
Category  Food, Agriculture & Nutrition, General/Other
Population Served Children Only (5 - 14 years) At-Risk Populations Poor,Economically Disadvantaged,Indigent
Program Short-Term Success  SugAR Poke has successfully launched on the Apple App Store, and is available for free download to all. The app database consists of 200 products sold in the U.S. of which 160 are yogurts, 18 are granolas, and 15 are salad dressings. The app is able to successfully identify the amount of added sugar in those 200 products.
Program Long-Term Success  Children and families now have access to a free, fun, and powerful tool to help them make healthier choices while grocery shopping. SugAR Poke will empower users to make informed decisions about the food they consume and raise awareness about the health risks associated with consuming added sugar. As a result, SugAR Poke users will purchase fewer foods containing added sugar and ultimately consume less added sugar.
Program Success Monitored By  --
Examples of Program Success  As of September 15th 2017, there was approximately 2,000 downloads on the Apple app store. 

CEO/Executive Director/Board Comments

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Management


CEO/Executive Director Mr. Laurent Adamowicz
CEO Term Start Apr 2015
CEO Email [email protected]
CEO Experience --
Co-CEO --
Co-CEO Term Start --
Co-CEO Email --
Co-CEO Experience

Former CEOs and Terms

Name Start End
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Senior Staff

Name Title Experience/Biography
Raymond Jetson Vice President Raymond Jetson is a Director and the Vice President of EChO. He is the President and CEO of MetroMorphosis, whose mission is to mobilize a critical mass of citizens in inner-city neighborhoods and implement sustainable solutions to community challenges. Raymond Jetson was the fourth pastor of Star Hill Church in Baton Rouge, Louisiana, with a Bachelor’s and Masters' degree from New Orleans Theological Seminary. He served as state representative for District 61 in the Louisiana House of Representatives. He has also served as deputy secretary for the Louisiana Department of Health and Hospitals, as well as CEO of the Louisiana Family Recovery Corps. In 2010 he served as a fellow with the Advanced Leadership Initiative at Harvard, and he has also served as chair of the Blue Ribbon Commission on Transit and the Baton Rouge Coalition on transit reform.

Awards

Award Awarding Organization Year
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Affiliations

Affiliation Year
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Member of state association of nonprofits? No
Name of state association --

External Assessments and Accreditations

External Assessment or Accreditation Year
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Collaborations

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CEO/Executive Director/Board Comments

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Foundation Comments

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Staff Information

Number of Full Time Staff 1
Number of Part Time Staff 0
Number of Volunteers 14
Number of Contract Staff 0
Staff Retention Rate % --

Staff Demographics

Ethnicity African American/Black: 0
Asian American/Pacific Islander: 10
Caucasian: 5
Hispanic/Latino: 0
Native American/American Indian: 0
Other: 0
Other (if specified): --
Gender Female: 7
Male: 8
Not Specified 0

Plans & Policies

Organization has Fundraising Plan? Under Development
Organization has Strategic Plan? Under Development
Years Strategic Plan Considers --
Management Succession Plan --
Business Continuity of Operations Plan --
Organization Policies And Procedures Under Development
Nondiscrimination Policy Under Development
Whistle Blower Policy No
Document Destruction Policy --
Directors and Officers Insurance Policy --
State Charitable Solicitations Permit --
State Registration --

Risk Management Provisions

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Reporting and Evaluations

Management Reports to Board? No
CEO Formal Evaluation and Frequency No N/A
Senior Management Formal Evaluation and Frequency No N/A
Non Management Formal Evaluation and Frequency No N/A

Governance


Board Chair Mr Laurent Adamowicz
Board Chair Company Affiliation Founder/President
Board Chair Term Apr 2015 -
Board Co-Chair Dr. Eric Rimm
Board Co-Chair Company Affiliation arvard School of Public Health
Board Co-Chair Term Apr 2015 -

Board Members

Name Company Affiliations Status
Laurent Adamowicz EChO - Eradicate Childhood Obesity Foundation, Inc. --
Dr. Steven Heymsfield Pennington Biomedical Research Center --
Raymond Jetson MetroMorphosis --
Kathy McManus Brigham and Women’s Hospital --
Dr. Eric B. Rimm Harvard T.H. Chan School of Public Health --

Constituent Board Members

Name Company Affiliations Status
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Youth Board Members

Name Company Affiliations Status
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Advisory Board Members

Name Company Affiliations Status
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Board Demographics

Ethnicity African American/Black: 1
Asian American/Pacific Islander: 0
Caucasian: 4
Hispanic/Latino: 0
Native American/American Indian: 0
Other: 0
Other (if specified): --
Gender Female: 1
Male: 4
Not Specified 0

Board Information

Board Term Lengths --
Board Term Limits --
Board Meeting Attendance % --
Written Board Selection Criteria No
Written Conflict Of Interest Policy No
Percentage of Monetary Contributions 0%
Percentage of In-Kind Contributions --
Constituency Includes Client Representation No

Standing Committees

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CEO/Executive Director/Board Comments

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Foundation Comments

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Financials


Revenue vs. Expense ($000s)

Expense Breakdown (%)

No data available

Expense Breakdown (%)

No data available

Expense Breakdown (%)

No data available

Fiscal Year Jan 01, 2017 to Dec 31, 2017
Projected Income $110,000.00
Projected Expense $110,000.00
Form 990s

2016 Form 990

2015 Form 990-EZ

Audit Documents --
IRS Letter of Exemption

IRS Letter of Determination

Prior Three Years Total Revenue and Expense Totals

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Total Revenue -- -- --
Total Expenses -- -- --

Prior Three Years Revenue Sources

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Foundation and
Corporation Contributions
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    State -- -- --
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    Unspecified -- -- --
Individual Contributions -- -- --
Indirect Public Support -- -- --
Earned Revenue -- -- --
Investment Income, Net of Losses -- -- --
Membership Dues -- -- --
Special Events -- -- --
Revenue In-Kind -- -- --
Other -- -- --

Prior Three Years Expense Allocations

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Program Expense -- -- --
Administration Expense -- -- --
Fundraising Expense -- -- --
Payments to Affiliates -- -- --
Total Revenue/Total Expenses -- -- --
Program Expense/Total Expenses -- -- --
Fundraising Expense/Contributed Revenue -- -- --

Prior Three Years Assets and Liabilities

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Current Assets -- -- --
Long-Term Liabilities -- -- --
Current Liabilities -- -- --
Total Net Assets -- -- --

Prior Three Years Top Three Funding Sources

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1st (Source and Amount) -- --
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2nd (Source and Amount) -- --
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3rd (Source and Amount) -- --
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Financial Planning

Endowment Value --
Spending Policy --
Percentage(If selected) --
Credit Line No
Reserve Fund No
How many months does reserve cover? --

Capital Campaign

Are you currently in a Capital Campaign? No
Capital Campaign Purpose --
Campaign Goal --
Capital Campaign Dates -
Capital Campaign Raised-to-Date Amount --
Capital Campaign Anticipated in Next 5 Years? --

Short Term Solvency

Fiscal Year -- -- --
Current Ratio: Current Assets/Current Liabilities -- -- --

Long Term Solvency

Fiscal Year -- -- --
Long-term Liabilities/Total Assets -- -- --

CEO/Executive Director/Board Comments

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Foundation Comments

This organization is newer and received its nonprofit status from the IRS in 2015, as such, there is no income to report per the IRS Form 990-EZ above.

Documents


Other Documents

No Other Documents currently available.

Impact

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1. What is your organization aiming to accomplish?

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2. What are your strategies for making this happen?

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3. What are your organization’s capabilities for doing this?

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4. How will your organization know if you are making progress?

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5. What have and haven’t you accomplished so far?

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